Elite Sports Nutrition, ESN for short, is a brand of Fitmart GmbH & Co. KG. This is a German manufacturer of fitness products based in Elmshorn. The company was founded in 2005. According to the company, its strengths include strict quality controls, a complex hygiene concept and a well thought-out design of the supplement composition. ESN is a registered member of NEM e.v., which promotes public health and the right to a healthy diet. In addition, the company advertises regionality and the slogan "Made in Germany". To back this up, ESN gives the exact coordinates of the manufacturing location of the articles. In addition, the company advertises independent analyses by accredited laboratories. ESN only considers suppliers and manufacturers for cooperation who can guarantee safety and quality of raw materials through the standards IFS Food, FSMA, BRC, GMP and FSSC 22000.
The product range includes several dozen items. These include protein powders, creatine, vitamin D, omega 3 and multivitamin preparations. Among the most important products are the protein powder "Designer Whey" and the stimulant-free pre-workout booster "Crank Pump Pro". ESN has made it its mission to support its customers' path to the dream body with its supplements. The motto is: Your body is the only shell that your mind has to live. The target group of ESN is broad. Represented are mainly women, athletes under 30 years and a wide range of athletic goals. ESN's influencers include classic "Fit Girls" who want to motivate their followers to lead a healthier and more mobile lifestyle, as well as rustic professional athletes like Leonidas Arkona and Johannes Luckas.